Finance
30 Questions
Marketing
30 Questions
Operations Management
30 Questions
Organizational Behaviour
30 Questions
Hospital Administration
30 Questions
Digital Marketing
30 Questions
Decision Making
30 Questions
Entrepreneurship
30 Questions
Corporate Law
30 Questions
Strategic Management
30 Questions
Marketing Practice Questions
Topics Covered:
General Finance , Planning, Capital and Investment Decisions, Financial Risk, Corporate Funding
30 Questions
Practice Questions
1. What is the main focus of marketing management?
2. Which of the following is NOT a function of marketing?
3. Which concept suggests that consumers prefer products that are widely available and affordable?
4. Which marketing philosophy focuses on aggressive sales techniques?
5. Which of the following is a primary goal of relationship marketing?
6. What is a SWOT analysis used for?
7. Which of the following is NOT a stage in the marketing planning process?
8. What is the main purpose of market segmentation?
9. Which factor is NOT considered in target market selection?
10. What is the key characteristic of a niche market?
11. Which of the following is NOT a factor influencing consumer behavior?
12. What does CRM stand for in marketing?
13. Which method is commonly used to measure customer satisfaction?
14. Which type of market is characterized by businesses selling to other businesses?
15. Which of the following is an example of psychological influence on consumer behavior?
16. Which element is NOT part of the traditional 4Ps of marketing?
17. Which pricing strategy involves setting a high price initially and lowering it over time?
18. Which distribution strategy ensures products are available at many retail locations?
19. Which element of the marketing mix focuses on how a company communicates value to customers?
20. What is the purpose of branding in marketing?
21. Which of the following is an example of inbound marketing?
22. Which social media platform is best known for professional networking?
23. Which key metric is used to measure the success of a digital marketing campaign?
24. Which of the following is an example of paid digital advertising?
25. Which of the following is NOT a benefit of social media marketing?
26. What does brand equity refer to?
27. What is the purpose of public relations (PR) in marketing?
28. Which advertising method uses celebrities to promote a product?
29. Which of the following is an example of unethical marketing?
30. Which type of advertising focuses on emotional appeal?
