Digital Marketing Practice Questions

Topics Covered:
SEO, PPC, Social Media, Content Marketing, Analytics, Email Marketing, & More

30 Questions

Practice Questions

1. What is digital marketing?
2. Which of the following is NOT a digital marketing channel?
3. What does SEO stand for?
4. What is the primary benefit of PPC advertising?
5. What does ROI stand for in digital marketing?
6. Which of the following is an example of inbound marketing?
7. What is PPC advertising?
8. Which tool is most commonly used for keyword research?
9. What is a landing page?
10. Which metric measures the percentage of ad clicks relative to impressions?
11. What is A/B testing?
12. What is the primary purpose of Google Analytics?
13. Which social media platform is most effective for B2B marketing?
14. What is content marketing?
15. Which metric is used to measure website engagement by tracking the average time spent on a site?
16. What does CPC stand for?
17. What is social media marketing?
18. Which platform is best known for video marketing?
19. What is remarketing?
20. Which of the following is a common digital marketing metric?
21. What does SERP stand for?
22. What is the primary purpose of email marketing?
23. What is influencer marketing?
24. Which platform is best known for visual content marketing?
25. What is digital marketing automation?
26. What is affiliate marketing?
27. What is conversion rate optimization (CRO)?
28. What does CPM stand for?
29. What is programmatic advertising?
30. Which metric best measures the efficiency of a digital advertising campaign?